The story behind

The 1FF logo

ONE FIRE FIGHT apparel is proudly created to represent anyone serving our country and communities. This includes all military, first responders, medical professionals and those quietly and selflessly supporting their efforts. The 1FF logo is a visual representation of these everyday heroes. We are all ONE.

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The ONE

The ONE represents the united team working hard to accomplish any given challenge. A “FIRE FIGHT” is a brief, intense exchange of live fire between opposing forces. It is also the process of extinguishing destructive flames. In more ways than ONE, this definition highlights the FIGHT we are all in, regardless of occupation or status. This FIGHT, whether tangible or not, is what ties us together as a nation while also reminding us of our freedoms. 

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The Shield

The SHIELD represents our law enforcement’s commitment and dedication to the communities they have sworn to protect and serve. The badge is not just a symbol of authority but a true creed of honor and integrity. 

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The Heartbeat

The SHIELD represents our law enforcement’s commitment and dedication to the communities they have sworn to protect and serve. The badge is not just a symbol of authority but a true creed of honor and integrity. 

The Axe

The AXE is acclaimed as one of the most important firefighter tools, developed in the early 1900s. This tool represents firefighters who risk their lives everyday. Whether a forest in California, a burning twin tower on 9/11 or a local residence, these bold individuals are frequently in a “FIRE FIGHT” safeguarding our communities.     

The Rifle

The RIFLE represents our Soldiers, Sailors, Marines, Coasties, Airmen and Guardians of the Armed Forces who fight to protect freedoms, home and abroad. The RIFLE is the weapon used to engage in a “FIRE FIGHT”at a moment’s notice.      

Our Team.

This is your Team section. It's a great place to introduce your team and talk about what makes it special, such as your culture and work philosophy. Don't be afraid to illustrate personality and character to help users connect with your team.